MHA Member, Birmingham based accountancy firm Bloomer Heaven are rebranding to MHA Bloomer Heaven on October 1st. The new identity reflects the increasing importance to the firm of its membership of the MHA group and will also support the firm’s continuing growth within the Midlands region.
MHA is an association of nine like minded accountancy firms located across the UK and Bloomer Heaven is the key member based in the Midlands. Membership of the association enables the firm to offer a resource of wider expertise and skills, research and geographical coverage to its clients. It also provides Bloomer Heaven clients with access to an international network of support.
The name change to incorporate membership of MHA will not change the ownership or operational structure of Bloomer Heaven who are based at Rutland House in the heart of the Colmore Business District. Client service and the approach to offering services to the firm’s wide portfolio of clients will not be impacted by the change of name.
Commenting on the development to the brand MHA Bloomer Heaven Managing Director Chris Barlow said. “The importance and significance of our membership of MHA has increased in recent years. It has significantly enhanced the level of service and resource we are able to offer our clients. To be able to tap into wider skills and have the geographical coverage that MHA provides has been a major asset in our offer to clients. Therefore the time felt right that we should reflect this in our name. The way we operate our business and the ownership will not change and in many ways it is business as usual. The change of name will not in anyway diminish the values we have built up through the years and will only strengthen our identity and build upon both the brand profile and equity we enjoy as an established Birmingham based business.
Chris Barlow added; “However acknowledging our membership of MHA within the brand is important and forms part of our continuing strategy to add not only depth to our offer but support our ambitious growth plans.”